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Avila Perspective, Chap. 121: Prizefighting in 2021

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  • Avila Perspective, Chap. 121: Prizefighting in 2021

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    By David A. Avila

    Prizefighting actually dipped underground for the past nine months with professional boxers training illegally in darkened gyms behind shuttered windows and locked doors.

    It still remains an underground sport.

    The slow death cloud of the coronavirus led to government restrictions forbidding large gatherings especially in enclosed facilities. Boxers still train.

    It was a primary reason that prizefighting among the elite was never more bare.

    When Tyson Fury and Deontay Wilder met at the MGM Grand in Las Vegas for their rematch, a crowd of more than 15,000 fans witnessed the heavyweight spectacle. That took place on February 22, and it was the last hurrah in 2020.

    A new year begins but the old ways of doing things are no longer in place. Those large purses are unattainable without fans, but it’s difficult to convince the prizefighters. All they know is they want to get paid with pre-2020 checks.

    Very few of the top male prizefighters took to the prize ring.

    One leading American matchmaker, who did not wish to go on record, said fighters do not understand that ticket sales are an important aspect of the fight game. Many prizefighters feel they are underpaid and being cheated when offered purses that fall under their pre-2020 monies.

    No fans, no money.

    Television or streaming app revenue is not enough without the clicking of the turnstile.

    Fans are the reason that fighters get paid and without fans prizefighting does not exist.

    Reality in 2021

    Before the advent of television, prizefighters were paid strictly on the basis of ticket sales. The more fans a fighter could attract, the bigger the purse. When television arrived it drastically changed the landscape.

    Television networks who delve into boxing bring their own budgets and cable networks like HBO and Showtime drastically changed the landscape. Instead of thousands, millions were being paid to the stars. Mike Tyson, Oscar De La Hoya and Floyd Mayweather were the prizefighters leading the way past $20 and $30 million dollar purses. MMA still hasn’t reached those figures. Not even close, unless they are fighting against a boxer as Conor McGregor did several years ago.

    During the past three years new players arrived with streaming apps like ESPN+ and DAZN entering the boxing world. One primary advantage has been its worldwide ability to transmit boxing events. However, because not all of the world has access to high tech, those streaming apps are still in the pioneering phase when it comes to building a fan base. At the moment, television still holds the upper hand but the gap is closing quickly.

    Lately, DAZN has taken to inserting sponsors logos into their live programming without skipping a beat. It was only a matter of time before they realized the capabilities of inserting commercials digitally. It’s not a new idea; it was explored decades ago by our own BoxingChannel.tv.

    Still, as long as the pandemic exists and fans are unable to attend boxing cards the mega fights that drive prizefighting will not take place. The arrival of various vaccines for the coronavirus are a big plus for the sport emerging out of the underground state of boxing. But the fighters need to fight.

    Tyson Fury needs to meet Anthony Joshua in a battle for the heavyweight championship and Errol Spence Jr. must fight Terence Crawford this year. Others like Teofimo Lopez are doing their part to open the eyes of fans to the new breed of prizefighters who can fight, talk and excite with their electrifying skills.

    Potential stars like Serhii Bohachuk, Vergil Ortiz Jr. and Charles Conwell are catching the eye of fans and all are basically around the same weight classes. They took advantage of the openings for television and streaming spots.

    Prizefighters everywhere need to understand this pandemic may last longer than you think. God forbid, but there could be another looming around the corner. It’s time to go for broke and get back in the prize ring. Time is not on your side.

    Check out more boxing news on video at the Boxing Channel
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